Questionnaire Results
The first question of the questionnaire that was given was "What type of film do you enjoy?" The genre that was most popular was the comedy genre with 5 votes, this would mean that our production would most likely be a comedy type film because the people that we gave the questionnaire was the set target audience of 15-24 year olds as these are the demographic of the age group who are most likely going to watch films. However, the film genre's that we are least likely to use for our production is Drama or Rom/Coms as these garnered the least amount of votes in the questionnaire as these types of films will most likely be for the older demographic as these films usually contain ideas that adults are more likely to understand. A good idea is to introduce conventions from different film genres like Horror or Thriller as these genres have a relatively high vote in the questionnaire, this would mean that if these conventions would be added into the production, the cinema going demographic would more likely want to see the film because the genres that would be in the film would attract the younger audiences from what has been researched in the questionnaire.
The second question in the audience questionnaire was "How often do you watch films?" the most popular answer was that people would most likely watch films at the cinema every month, this would mean that our production would have to be released within the same conventions of regular films, like how they would usually put up advertisements on the television a month before the actual release of the film, this would create more publicity for the film. The third question in the audience questionnaire was "What would you expect to see in an opening two minutes in a film?" This question was open to discussion for the participant of the questionnaire however the most frequently said answer was what would be normally be seen in a regular film like the opening titles and the title of the film but another answer that was put down was that in the opening 2 minutes, the main character or characters must be introduced so the audience understands what will happen in the future of the film, this would need to be put into our groups production as this would then go with what the set target audience has said in the research, also this would help the audience to understand what the characters are like.
The fourth question that was asked in the audience research was "Have you been in at the cinema in?" with the following options of last three days, the last week, the last month or the last three months. Our productions target audience watched most of their films is in the last three days. The last question the questionnaire asked was "What is your favourite British based film?" The films that came up the most was the generic British gangster films like Snatch and Lock, Stock and Two Smoking Barrels, this would mean that our production would need to include conventions that are seen in these films like very adult context like drug-dealing and drinking, however, the film that our group has decided on was to create a very out going and niche film instead of the generic British film, so what the target audience answer on the questionnaire might not be followed up.
Extra Research
Instead of just using the results of the questionnaire which was filled out by the set target audience, I researched into what the general view of film by the set demographic of 15-24 years olds who would most likely watch this film and go to the cinema to watch it, this would get a more representative view of what the target audience would like. The research that I found does reflect the results of what was shown in the questionnaire, that the demographic would want to see a film which involved a catchy and comedic view on what happens in suburban life to regular teenagers. However, in this research, there was a view that most teenagers would want to have some fantasy incorporated into our film, this would be because in recent years, there has been a surge in this type of films such as Harry Potter and Twilight within our age group because these give an extra view on how different media can be interchanged because those two films are books, this would mean that the amount of books sold would of went up when these films would have been increased and especially in the target audience demographic.